Web Redesign for XYZ Clothing

Role:

UX Designer

Duration:

UX Designer

Responsibilities:

UX Designer

Challenge

Revamp the website to enhance the user experience and boost online sales.

Solution

  1. User Research: Conducted surveys and analyzed user behavior to identify pain points and preferences.

  2. Modern Design: Implemented a clean, mobile-responsive design with improved navigation and visual appeal.

  3. Streamlined Checkout: Simplified the checkout process to reduce cart abandonment.

  4. Content Optimization: Enhanced product descriptions, images, and incorporated SEO best practices for better search engine visibility.

Results

  • A 30% increase in online sales within the first three months.

  • Reduced bounce rate by 20%.

  • Improved customer satisfaction based on post-redesign surveys.